About the song

Absolutely, let’s delve into the world of the King himself, Elvis Presley, and his heartfelt ballad, Loving You (1957). This song serves as a pivotal piece in Presley’s career, marking not only his foray into film soundtracks but also a shift in his musical persona.

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Prior to 1957, Elvis had taken the music world by storm with his electrifying brand of rock and roll. Tracks like “Hound Dog” and “Jailhouse Rock” pulsated with a rebellious energy, captivating audiences with their raw rhythm and blues influences. However, Loving You presented a different side of the King – a vulnerable and romantic crooner.

Composed by the legendary songwriting duo Jerry Leiber and Mike Stoller, Loving You carries a melancholic yet hopeful message. The lyrics paint a picture of a man deeply enamored, yearning for a love that seems just out of reach. Lines like “Can’t help but think of you, every single day” and “My heart’s in a whirl, ’cause you’re my only girl” express a sincerity that resonated with a wider audience, particularly young women. This shift in tone was a strategic move by Presley’s manager, Colonel Tom Parker, who saw the potential to broaden Elvis’s appeal beyond the initial rock and roll fanbase.

The musical arrangement of Loving You further underscores this newfound emotional depth. Gone are the driving drums and distorted guitars that characterized his earlier hits. Instead, a gentle acoustic guitar strums a simple melody, accompanied by a soothing string section. The Jordanaires, Elvis’s signature backing vocal group, provide lush harmonies that elevate the song’s emotional core. Presley himself delivers a nuanced vocal performance. He dials down the raw intensity that defined his early work, opting for a smooth and controlled delivery that emphasizes the sincerity of the lyrics.

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Loving You was featured in Presley’s second film of the same name, released in 1957. While the film itself received mixed reviews, the song proved to be a success. It reached number 15 on the U.S. country chart and number 20 on the U.S. pop chart, solidifying Elvis’s status as a crossover artist. More importantly, Loving You helped pave the way for a new era in his career, demonstrating his versatility and ability to connect with audiences on a deeper emotional level.

The impact of Loving You transcended the boundaries of the 1950s. It stands as a testament to Elvis’s artistic evolution, showcasing his ability to master various musical styles. The song’s influence can be felt in the works of countless singers, particularly those who have explored the crossroads between rock and roll and balladry. Loving You remains a cherished classic, a timeless love song that continues to capture hearts across generations.

Video

Lyrics

“Loving You”

(Jerry Leiber – Mike Stoller)
I will spend my whole life through
loving you, loving you.
Winter, summer, spring-time, too,
loving you, loving you.
Makes no difference where I go or what I do.
You know that I’ll always be loving you.

If I’m seen with someone new,
don’t be blue, don’t be blue.
I’ll be faithful I’ll be true;
always true, true to you.
There is only one for me, and you know who.
You know that I’ll always be loving you.